Connect and Learn With the PBFA Community @ Expo West 2025

PBFA News,

Written by: Annie Taranshansky

A wide exterior view of a large, modern convention center building featuring a curved glass facade and a glass rotunda on top. Tall palm trees line the front of the complex against a clear blue sky. A white geometric pattern runs down the right border of the image.

Natural Products Expo West is right around the corner! Taking place from March 4th to 7th, 2025 in Anaheim, California, Expo West is the largest natural and organic products trade show on the West Coast. PBFA is excited to host a variety of opportunities for our member community to connect, and lead educational events at Expo West this year that will use our team’s marketplace expertise to provide valuable insights and elevate the plant-based foods industry. Check out the details below!

PBFA + NSF Happy Hour @ Expo West

When: Wednesday, March 5th from 4-5 PM PST

Where: NSF Quality Assurance Booth #1936, Hall B

Join us at this must-attend networking event for plant-based industry leaders at Expo West! In partnership with NSF International, we’re bringing together hundreds of key decision-makers, innovators, and representatives from top plant-based brands. To make attending as convenient as possible, we’re hosting this high-energy event right on the show floor!

We know networking is made easier with a drink in hand, so PBFA is covering the tab – enjoy complimentary beer, wine, and refreshing non-alcoholic beverages while you connect with industry leaders. Register now.

Interested in sponsoring the event? Click here to learn more about sponsorship! High impact, limited availability.

Connect with the PBFA Team and Other Members

PBFA will have representatives from our marketplace, membership, and communications teams walking the floor at Expo West this year! Reach out to our Membership Director, Maddie Segal at maddie@plantbasedfoods.org to connect with us.

View PBFA members exhibiting at Expo West here.

Education Opportunities

Certified Plant Based Expert Hour

When: Wednesday, March 5th from 3-4 PM PST

Where: NSF Quality Assurance Booth #1936, Hall B

Meet with PBFA’s Certified Plant Based expert to learn more about the certification and get all your questions answered. PBFA members get an exclusive discount on certification for their 100% plant-based products, so stop by to learn more and take advantage of this exciting member benefit! Feel free to stick around for the PBFA + NSF Happy Hour being hosted right after.

From Plant to Plates: Unpacking Consumer Spending and Sentiment in Plant-Based vs. Animal-Based Categories

When: Thursday, March 6th from 10-10:45 AM PST

Where: Marriott Grand Ballroom F

Catch PBFA’s Head of Marketplace Development Hannah Lopez provide a sneak peek into our 2024 Migration Analysis report. Learn more about consumer spending patterns during this insightful session.

See you at Expo!