Sunlit field with lush green plants at sunrise, creating a serene and hopeful atmosphere. A white abstract leaf logo overlays the scene, adding a modern touch.

Our People

PBFA is powered by a diverse team of passionate plant-based advocates dedicated to supporting our member community, propelling our industry to even greater heights, and building a healthier, more sustainable, more equitable food future for all.

PBFA Team

  • Marjorie Mulhall

    Marjorie Mulhall

    Executive Director, PBFA, PBFA

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    Membership; Policy

  • Maddie Segal

    Maddie Segal

    Director, Industry Engagement, PBFA

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    Marketplace; Membership

  • Quinn Lentz

    Quinn Lentz

    Program Manager, PBFA

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    Certified Plant Based; Membership; Policy

  • Kate Good

    Kate Good

    Director, Communications, PBFA

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    Communications; Media; PR

  • Margaret Barnard

    Margaret Barnard

    Senior Director, People & Operations, PBFA

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    Operations

Board of Directors

PBFA benefits immeasurably from the visionary guidance and industry expertise of our Board of Directors, composed of plant-based leaders from across our member community.

Policy Working Group

Harnessing the expertise and creativity of our diverse member community, the PBFA policy working group guides, supports, and informs the priorities of our organization.

  • Christine Corcoran

    North America Government Relations, Flora Food US

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    Member

  • Alex Cutillo

    Alex Cutillo

    Associate, Global Government Affairs, Ingredion

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    Member

  • Cindy Dai

    Regulatory Affairs Manager, Daiya Foods

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    Member

  • Sara Fletcher

    Sara Fletcher

    VP Corporate Affairs, North America, OATLY

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    Member

  • Stephanie Goodwin

    Stephanie Goodwin

    Director, Food and Agriculture Policy, Danone

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    Member

  • Jesse Greenberg

    Jesse Greenberg

    Senior Director State Government Relations, Morningstar Farms

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    Member

  • Megan Krogius

    Communications, Impossible Foods

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    Member

  • Michael Snodgrass

    Michael Snodgrass

    Managing Director, Global Alternative Proteins, Griffith Foods

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    Member

  • Jessica Wasserman

    Government Relations Counsel, Bel Brands

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    Member

  • Marjorie Mulhall

    Marjorie Mulhall

    Executive Director, PBFA, PBFA

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    Co-Chair