The Plant Based Foods Association's new 2024 State of the Marketplace Report provides data-driven insights into the evolving plant-based food landscape – illustrating how much the industry has changed in the past few years alone. Continue Reading
Data/Insights
Dig into the latest industry research and consumer data
Insights from the latest Plant-Based Migration Analysis from Kroger, the Plant Based Foods Institute, and 84.51° data insights demonstrate for the fourth year in a row that shoppers who engage with plant-based foods gradually reduce their spend in related animal-based food categories over time. Continue Reading
In our new report, 2023 Plant-Based Foods State of the Marketplace leverages insights from data partners SPINS, Technomic, 84.51°, Circana, Innova Market Insights, Palate Insights, and Mintel, and features crucial perspective from retailers and foodservice operators. Continue Reading
Awareness around the environmental impact of food choices is growing. New research from Kroger data partner 84.51° illustrates how this is translating into grocery purchasing decisions. Continue Reading
As plant-based foods continue to gain prominence in the marketplace, new research shows a promising trend for the industry: consumers that purchase plant-based foods are gradually displacing their spend in animal-based categories. Continue Reading
Following the release of our 2022 Plant-Based Foods State of the Marketplace Summary Report that highlighted the sales performance of the most prominent categories in retail and foodservice, our Marketplace Development team set to work on analyzing the data to glean insights on how newer, emerging Continue Reading
What makes plant-based ice creams so irresistible to consumers? Whether it’s offering a delicious option for consumers with allergies or health considerations or a tasty treat for those who are lowering the environmental impact of their food choices, plant-based ice cream fits the bill. Continue Reading
Coming off a year of rising inflation rates and continued supply network disruptions, plant-based foods have faced a rocky landscape. Consumers became more price-conscious and companies continued to adapt and innovate to bolster their ingredient sourcing or secure funding. Continue Reading
The plant-based foods industry has been subject to rising negative media scrutiny in recent months, and the incomplete and often one-dimensional narrative being spread is worth examining more closely. Continue Reading
There is continuous and inevitable growth in the plant-based sector as consumer interest and needs evolve. For successful growth, the manufacturer will need to be smart, consumer-focused, and data-based. Continue Reading
The first-of-its-kind research aimed to understand plant-based shopper behavior and consumer sentiment to identify whether shoppers are shifting away from their animal-based foods spend and increasing plant-based foods spend and if so, why. Continue Reading
As the market for plant-based sales grows, retailers are increasingly looking to understand the plant-based shopper and identify strategies to provide a broad array of plant-based options to meet consumer demand. Continue Reading