1. When and why did you start your company? InnovoPro was established in 2015 by Dr. Ascher Shmulewitz, a PhD physician, who was fascinated by the idea that food could prevent and cure diseases. Wanting to bring health and wellness to his patients, he studied the chickpea, which is today... Continue Reading
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Breaking news, industry analysis, incisive interviews, and expert commentary from across the world of plant-based foods—brought to you by PBFA.

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COP26, the UN Global Climate Summit, officially came to an end last week. There were many hopeful outcomes from the conference, including the Glasgow Climate Pact. Signed by 200 countries, the pact affirms their mutual commitment to cutting carbon emissions by 45 percent by 2030 in an effort to meet Continue Reading
The U.S. Food and Drug Administration (FDA) is set to issue guidance on the topic of “Labeling of Plant-based Milk Alternatives; Draft Guidance for the Industry” by the end of June 2022. To inform that forthcoming guidance and ensure a fair marketplace, the Plant Based Foods Association recently Continue Reading
Today, the Plant Based Foods Association and founding member company Tofurky teamed up to challenge Oklahoma’s unconstitutional meat labeling law. Partnering with the Animal Legal Defense Fund (ALDF), PBFA and Tofurky filed a complaint against Oklahoma’s Meat Consumer Protection Act that includes Continue Reading
International Plant-Based Foods Working Group calls on the international community and national governments to harness the power of a plant-based food system for sustainability and to fight climate change Continue Reading
PBFA's latest member spotlight article featuring member company Vejii. Continue Reading
Member Highlight: Barvecue To learn more about Barvecue, we asked their team to weigh-in. What is the name of your company? Barvecue, Inc. When and why did you start your company? We started our company in October 2017, to create great tasting plant-based barbecue, and build a company that... Continue Reading
“At a time when we are grappling with the dire realities of climate change and challenges to public health and global security, we must recognize the critical role that plant-based diets play in meeting the objectives set forth in the Paris Agreement and the Sustainable Development Goals.... Continue Reading
Alongside a coalition of organizations, companies, and trade associations, PBFA recently co-signed a letter to the House Agriculture Committee urging lawmakers to allocate funding for open-access research into alternative proteins. PBFA joined 45 other institutions in requesting that Congress... Continue Reading
Member Highlight: Rule Breaker Snacks To learn more about Rule Breaker Snacks, we asked their team to weigh-in. What is the name of your company? Rule Breaker Snacks When and why did you start your company? I used to be a health journalist, and so I know exactly what to eat to be healthy. BUT I... Continue Reading
The Plant Based Foods Association (PBFA) celebrates the victory by Miyoko’s Kitchen and the Animal Legal Defense Fund over the California Department of Food and Agriculture as a win for the entire plant-based food industry. The rights of plant-based for companies to label their foods... Continue Reading
Member Highlight: Phildesco To learn more about Phildesco, we asked their team to weigh-in. What is the name of your company? Phildesco, Inc. When and why did you start your company? The seeds for Phildesco were planted in the late 1940s, with formal incorporation taking place in... Continue Reading