The Green Boy team is extremely proud to share our new report, which highlights the progress we've made toward building a more sustainable, plant-based food system in our corner of the plant-based world. Continue Reading
News
Catch up on news from around the plant-based foods industry and get the latest updates on PBFA initiatives, opportunities, and membership benefits.
Griffith Foods’ MarketLink simplifies cross-country product development—accelerating growth, reducing costs, and enabling global scale. Continue Reading
Brand participants in the dairy alternative space needed! NECTAR, along with Palate Insights, is conducting the largest-ever sensory study of dairy analogs (100 products, 10 categories, all benchmarked to dairy). Continue Reading
This educational series aims to help plant-based companies develop effective marketing strategies for multiple channels, covering brand positioning, foodservice promotion techniques, and retail merchandising tactics to maximize visibility and drive consumer adoption. DID YOU KNOW?As a PBFA member... Continue Reading
In this 50-minute presentation PBFA's Head of Marketplace and an expert from PBFA Partner Parabolic provide an overview of shopper marketing, explore recommended tactics like product listing ads, digital coupons, and leveraging retail media networks, discuss messaging considerations for different... Continue Reading
As demand grows for sustainable and delicious plant-based options across campuses and institutions, Califia Farms is stepping up in a big way. Following their acquisition of Uproot—a company known for its innovative plant milk dispensers—Califia is expanding its reach and impact in the away-from-hom Continue Reading
Brand participants in the dairy alternative space needed! NECTAR, along with Palate Insights, is conducting the largest-ever sensory study of dairy analogs (100 products, 10 categories, all benchmarked to dairy). Continue Reading
Rebellyous Launches Kickin’ Popcorn and Turns Up the Heat with New Spicy Plant-Based Nuggets & Tenders Continue Reading
On June 19, 1865, over 250,000 unjustly enslaved people in Texas were finally freed – two and a half years after Lincoln issued the Emancipation Proclamation. Today, we mark this pivotal moment in history on Juneteenth, the oldest national holiday commemorating the end of slavery in the... Continue Reading
Following our latest Plant-Based Foods State of the Marketplace Report, PBFA leadership presented key takeaways from the 2024 data and Member company Century Pacific shared how they have leveraged the data to expand their brand into thousands of retail locations. Click here to view the... Continue Reading
Selected by SELF editors and nutrition experts, this award recognizes products that deliver standout flavor while meeting strict nutritional standards, including the FDA’s updated definition of “healthy.” Continue Reading
The Plant Based Foods Association celebrates a bipartisan vote by the U.S. Senate Agriculture Committee to advance legislation expanding access to plant-based milks in the National School Lunch Program. Continue Reading